Alex Dunn

Creative

Video Production Explained

August 22, 2019 5 Minute Read

Video production can be difficult to define. It refers to a huge spectrum of services, processes, and creative approaches that often ignore industry standards. Video has been the unlikeliest of brands, and outright flopped in what should have been easy-win campaigns.

Marketing, Creative

How to Create a Video Marketing Campaign

August 15, 2019 7 Minute Read

Creating a video campaign from scratch takes more effort than many businesses realize. There’s a lot of planning and forethought behind every great video marketing project. Even then, production hurdles, budgets, and capabilities can complicate a campaign and undermine the final product.

Marketing, Creative

5 Video Marketing Tips for Professional Service...

August 8, 2019 4 Minute Read

Video, as a component of a grander digital marketing strategy, can take on many different meanings in the growth marketing world.

Marketing, Creative

How Companies Can Generate Leads Online Using...

August 1, 2019 5 Minute Read

Online video isn’t a new concept in marketing. Many of the biggest brands have fully integrated video as a core asset for growth.

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