Michael Toledo

Other

Negative Side Effects of Employees Working from...

January 6, 2021 2 Minute Read

As of June of 2020, it’s estimated that almost 66,000,000 people — or 42% of the American workforce — are now working from home. (Stanford’s Institute of Economic Policy Research).

Creative, Other

What are Internal Podcasts? (With Examples)

January 6, 2021 2 Minute Read

Here’s a question for Human Resource departments and all you business owners out there...How do you communicate with your employees? More specifically, how do you communicate in a way that actually resonates with your employees?

Creative, Other

Who Listens to Podcasts? And Why?

December 10, 2020 2 Minute Read

Podcasting is a unique and powerful way to connect with your audience. But who’s listening? What do we know about the average podcast listener?

Marketing, Creative

Podcast Listenership Trends Moving Into 2021

December 10, 2020 2 Minute Read

What is the most important measurement of your marketing efforts? Most executives would give the same answer: ROI. We’re most comfortable creating marketing content that is easy to track through to the final purchase. We like to know exactly who our audience is and how to reach them.

Marketing, Creative

4 Surprising Benefits of a Branded Podcast

November 18, 2020 3 Minute Read

What benefits does a podcast offer for a brand? Most marketers probably think of building brand awareness, or maybe audience engagement.

Creative

Producing a Podcast? Here’s How You’re Wasting...

September 11, 2020 2 Minute Read

You’re ahead of the game. Your brand has a podcast, you’ve got great topics and guests, you’ve mastered editing, and you’re regularly uploading content.

Marketing, Creative

How to Generate Leads Using YouTube in 4...

September 4, 2020 2 Minute Read

If you’ve been keeping up with marketing trends, you already know that video is poised to take over SEO in the near future, just like blogging did years ago. The businesses that build a strong video marketing strategy NOW will be the ones that come out ahead in the new marketing environment.

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