Exhibit Options, a full-service trade show exhibit builder, was looking for a new, exciting way to present details about the amazing work they're doing for their clients.

There's a lot that goes into the design and execution of a trade show exhibit, so we wanted to give our friends at Exhibit Options a chance to give people a front row seat to their customer-centric culture and masterful design and production process.

We came up with a behind-the-scenes video case study to highlight the work they did for one of their clients, Backaldrin, for the International Baking Industry Exposition (IBIE) in Las Vegas.

Video isn't just additional splash of color to you content. It helps you engage and communicate with your leads and prospects through audio and visual stimulations, building stronger affiliation and interest in the content they’re consuming. Remember, your brand’s authenticity is what makes you stand out and draws in consumers.

We've helped Exhibit Options implement video across their entire website, email, and social media, and are grateful to be working with a team that understands the power of video, especially when combined with inbound strategies!

Without further ado, here's what the Tobe team delivered:

Need help getting your brand the reach it deserves? Want to jump on the video marketing train? Start a conversation with us today!