If there was one ingredient you could give your sales team that would increase conversions x4, would you use it?
With more and more customers conducting their mortgage research online, many mortgage companies are realizing that they need to be part of the conversation during this crucial stage of the buyer’s journey.
Figuring out how to acquire your own quality, online mortgage leads isn’t always easy. But, luckily, the Lead Magnet is a tool you can implement to attract potential customers.
Bots are everywhere – on Facebook, Twitter and even Google.
Video marketing is one of the most effective ways to reach new customers and generate more sales — both for B2B and B2C companies alike. Just look at a recent study from Wyzowl for proof. According to the data, 97% of marketers..
If there was one ingredient you could give your sales team that would increase conversions x4, would you use it?
Video marketing, like any other piece of your inbound strategy, should never be haphazard. Each video you create has a purpose along the buyer’s...
Modern buyers have greater access to information than ever before. They are both highly informed and wary of products in unprecedented ways, and...
Conventional sales tactics no longer resonate with audiences. The modern buyer has changed, and businesses that don’t adapt or accommodate for that...
Picture this – your marketing department and your sales team are united as one – holding hands and frolicking in tandem through a meadow, all the...
Storytelling is a tradition shared by every recorded culture in the history of humans. From hieroglyphics to Hallmark movies, it seems we’ve always...
