Marketing

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Marketing, Creative

YouTube Best Practices for Optimal Traffic and ROI

June 5, 2020 4 Minute Read

So you’re ready to start your YouTube marketing journey! First of all, kudos—this is a wise decision and the beginning of a game-changing content strategy. It’s important to familiarize yourself with several angles of YouTube best practices, from timing to SEO and analytics. 

Marketing, Creative

Why Use YouTube? Learn the Stats and Proven...

June 2, 2020 2 Minute Read

There’s a lot going on beneath that red and white YouTube logo. YouTube.com is the second most popular website in the world, just behind Google. In fact, YouTube is also the second-largest search engine in the world. If you aren’t using videos or video podcasts in your marketing strategy, you’re missing A LOT.

Marketing, Creative

How to Build a Brand with Video Podcasting

May 27, 2020 2 Minute Read

Think of some brands you know that do video REALLY well. Some seem larger than life, woven into the fabric of our lives. Others are probably small or emerging brands that have used video to share their story and give you a look behind the scenes. Video is impactful for brands of all sizes, in every stage of business growth.

Marketing, Creative

7 Eye-Opening Benefits of Podcasts and Videos for...

May 20, 2020 3 Minute Read

We get it—entering the world of video and podcasts can feel like A LOT. Getting started requires new equipment, lots of planning, and a steep learning curve. Why do all that work for some inbound content?

Marketing, Creative

How to Generate Leads and Nurture Prospects with...

May 13, 2020 3 Minute Read

Video and podcasts are incredible tools for your inbound marketing strategy—drawing in qualified leads and moving them through the marketing funnel with efficiency. 

Marketing, Creative

6 Steps to Create a Video Marketing Content...

January 10, 2020 4 Minute Read

Video is a huge piece of your content strategy. In fact, it’s bound to become the core of your marketing efforts. Are you prepared?

Marketing, Sales, Creative

Video + The Buyer's Journey

January 10, 2020 4 Minute Read

Video marketing, like any other piece of your inbound strategy, should never be haphazard. Each video you create has a purpose along the buyer’s journey and should be placed accordingly. Are you matching the right videos to the right stage of the buyer’s journey? Let’s find out.

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